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We proudly announce that we love the web. We love great people who run events with a passion - planned from the heart to create one of the best events that most likely takes place this year in Göteborg. Webcoast is an unconference where everyone participating adds flavour to the program.

We look forward to interacting with a great set of minds that know the latest trends within social media, online communication, analytics, smart technology, strategy and so much more. If you got curious, I suggest you join us March 18-20 at Lindholmen. See you there .

When you decide to start interacting with your fans online, please remember to ask questions more frequently than adding statements. The conversation gets spicier that way. Volvo´s new CEO Stefan Jacoby introduced himself to thousands of online fans on the Volvo Facebook page three months ago and forgot one thing, the question. I would have given him thumbs up and high five for just asking his fans for example – “What can I do for you?”

Below is a minute from the inspirational lunch seminar we held at Chalmers Nov 16 (in Swedish).

Thank you Sjösektionen at Chalmers for an inspiring lunch conversation. I look forward to future interaction with you. I am impressed with your ideas.