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Tomorrow I leave for the States on a journey to be inspired, receive an award for my work and charge positive energy. To all of you out there who supports and beliefs in Awoque, our values and share our High5:s, the Gutenberg Award is for you.

“The Gutenberg Award recognizes individuals for distinguished professional achievement. We are so pleased to honor Victoria Ahlen for her excellent work as a leader in the use of social media for not only effective dissemination of news and marketing information, but also for her commitment to its use for the greater good. She emulates what we want our students to accomplish as professionals in mass media”, says Dr Cheryl Bacon at Department of Journalism and Mass Communication at ACU.

Awoque socialized the World Transplant Games in Göteborg in the summer of 2011 and increased awareness for organ donation. Our team at the time – Maria Gustafsson, Björn Kåberger, Paul Williams, Martin Lindeskog, Kristina Svensson and other fantastic co-workers. I will blog more about you in the days to come.

Follow my journey in a videoblog. High5 to you.

Proliv exists to support men and their families who have received the diagnosis prostate cancer. As may organizations, they struggle to communicate with their members, to increase general awareness and to keep a positive outlook on the volunteer-based work load. Utilizing social media can be a way to increase positive attitudes and using each volunteer hour more effectively, if the necessary time is spent on setting a social strategy.

I firmly believe that it is the “media” within social media that stops many to explore the possibilities with online tools and channels. I always start my inspirational workshops by moving the “media” out of focus and concentrating on the “Why”, the basics of a great dialogue and sales strategy. My three basic tips:

1. Stay true to you passion for the cause
2. Tell stories to strengthen to show good examples
3. Focus on the dialogue and asking questions

If you would like to know more. Get in touch getsocial@awoque.com!

Awoque really like to be there when something fun and social happens. This weekend is the yearly Way out West festival in Göteborg and of course we will be there to be a part of the fun while listening to bands like the Hives, Fleetfoxes Robyn and Prince. Pure positive energy to charge all batteries for a great fall.

Hope to see you there. Follow me on Twitter @beyondsizes and #wowgbg.

Time to sum up another “High Five-week” at Awoque. Each day, we learn new things and evolve with them. That is what an entrepreneurial company does. We try though, to stay focused on great people, gathering positive energy, to deliver fantastic results . Then we shorten the link between our client’s and their fans through appropriate communication channels, social media tools and technical devices. But sometimes, just sometimes, funny things happen.

If you use a smartphone, you will know what I mean, especially if you have auto correct on. Sometimes the function helps a lot but sometimes (or even most times) it creates fuzz and misunderstandings. I have been frustrated many times since I recieived my Iphone on this point. However, I finally got the hang of it – simply tripple check everything you write

Here are some stories that show my point, enjoy and happy weekend ; )!