Awoque applauds Pinchos today and wishes them a happy start with their first tapas restaurant opening in Göteborg tonight at 5 pm. This is the first restaurant in town where every order goes through an app.
“I want people to go out and eat more and to be social. Having a strong online profile and an open dialogue with our fans is an absolute must”, says founder Fredrik Mattsson.
Awoques mission so far:
- Socialized the company and the team. Providing education, answering questions and forming a social media policy.
- Connecting them with fans and getting conversations started online together with the staff
- Monitoring the brand online and measuring spread, reach and impressions
- Socializing the pre-party online and inviting & interacting with fans and early adopters of the brand.
Follow Pinchos on Facebook and Twitter @eatpinchos.
Interview with proud owner and Head Chef Johannes Räfsby on Bambuser:
Three Swedish blog posts from Pinchos:
Göteborgsbloggarna “Grab a Fork”>>
Eva Wielsegren “Tapas direkt från appen”>>
Kristina Svensson, Tomatsallad “Tapas direkt från app på Pinchos”>>

