“What is Social Media Week all about?
Social Media Week (SMW) is a global platform that connects people, content, and conversation around emerging trends in social and mobile media. Delivered primarily through a network of internationally hosted biannual conferences and online through social and mobile media, Social Media Week brings hundreds of thousands of people together every year through learning experiences that aim to advance our understanding of social media’s role in society.
Social Media Week was held for the first time in February 2009 in New York City, and was launched as a “distributed conference”, with events taking place in locations throughout the city with organizations such as the New York Times, Wired, Razorfish and Nielsen. Over 2,500 people attended over forty individual events, and thousands more participated online.”
(http://conversations.nokia.com/, September 19, 2011.)
Here is a video on The Drum, previewing the week ahead: