I want my life to be about doing good and making this world a better place. Jonas Almeling and I decided to start a non-profit and a fundraiser to do all that – Why5 for Life. Our first mission will be working with the Swedish organization MOD.
Today, my local newspaper in Kungsbacka wrote about my ongoing work. Thank you! Follow our journey and join us in a great cause.
Tomorrow I leave for the States on a journey to be inspired, receive an award for my work and charge positive energy. To all of you out there who supports and beliefs in Awoque, our values and share our High5:s, the Gutenberg Award is for you.
“The Gutenberg Award recognizes individuals for distinguished professional achievement. We are so pleased to honor Victoria Ahlen for her excellent work as a leader in the use of social media for not only effective dissemination of news and marketing information, but also for her commitment to its use for the greater good. She emulates what we want our students to accomplish as professionals in mass media”, says Dr Cheryl Bacon at Department of Journalism and Mass Communication at ACU.
When we founded in August 2010, we wanted to use our talents to communicate online within social media to do social good. During 2011 we aided:
- the street magazine Faktum in their efforts to increase awareness of the homeless people in Göteborg
- socialized, told and spread hundreds of micro stories about organ transplantation/taking a stand for organ donation for World Transplant Games
- we started our own project Awoque Juniors to get youth work through their social media talents
- we followed and cheered Fredrik Toreskog´s efforts in raising 100 000 SEK for a children´s hospital
- Björn Kåberger gives many hours a week to his organization CISV
I want Awoque do more social good in 2012.
Today, I continue a tradition I started last year to give to someone else on my birthday. I had the privilege to meet a great new friend during my vacation in Sri Lanka. I want to give him and his family a increased chance of a better life by supporting his efforts to get a taxi driver´s license. I will tell you more as the project continues.
Can we be an asset to you in a social good project? Maybe your company has set CSR goals and/or support great projects around the globe that you wish to further develop? We could be a great partner. Please get in touch.
Awoque’s client references provide genuine opinions on our company’s character, work habits, abilities, communication skills, commitment and that we have delivered a great result.
This information is often difficult to garnish from a company’s website or blog, but is just as important to get across. When a prospective client is considering your business, they often seek out and refer to your present client list. Some companies go as far as contacting your clients, but for most it is enough to see other endorsements.
In truth, your best customers are often the best spokespeople, and the best salespeople a company can have. Meet a few of our fans:
Olivier Coustere, president of World Transplant Games Federation says:
“We were extremely impressed with the social media communication initiatives introduced at the games-the web/online communication was imaginative, exciting and effective…The best ever for our Games.”
Claes-Åke Gimmersta, CEO Auto 7H“The nature of our industry is social, we interact with customers every day. Through Awoque, we now have the experience and capabilities to harness the power of social media. We can use it to connect and engage with future customers through-out the sales cycle.”
Today we celebrate our 1st anniversary as a company. Hipp Hipp Hurraa!! We took our team members to Avalon for a social lunch and recollect some of the #High5 moments from this past year. Back at the office, we shared the traditional bottle of bubbly and treated ourselves with ice cream.
Here are a few of our highlight social media moments from the past year:
1) Our Saturday during Webcoast meeting all our peers within social media from all around Sweden.
2) Being one of the key actors in trending #mellanhandel to third place on Twitter during the event organized by Star Republic and Logica.
3) Our last day with the World Transplant Games at Slottskogsvallen and Trädgårdföreningen meeting fantastic, caring people from all over the world and together with them adding attention to the importance of taking a stand for organ donation.
And to all of our clients and people in our network we want to say “Thank You” for being a part of our journey! And to our wonderful staff members – you guys rock!
See you soon and let us create lots more #High5 in the months to come.
As you may have noticed, Awoque has this past week been managing the “World Transplant Games 2011” social media coverage of the different sporting events in Göteborg. We have interviewed athletes and supporters, done live broadcasts, blogged, tweeted and generally helped out in anyway we could. Through our social media coverage of the “World Transplant Games” in Göteborg we have amongst many things managed to, thus far:
Reach over 1200 members for the World Transplant Games on Facebook
Reach over 150 000 views of posts from the World Transplant Games through Facebook
Reach over 25 000 views and 258 broadcasts on the World Transplant Games Bambuser channel
“We are very proud to have seen the potential of social networking for these World Transplant Games and most important to have made it a wonderful success. Enabling thousands of people around the world that could not attend, including family, friends and fans join in, engage and support their stars”, says Olivier Coustere.
The first day of World Transplant Games is wrapping up, and we are getting ready for a rest. There will be a big welcome dinner, and Victoria Ahlén will host the first live web tv show of the games. Check out the video for an update from the press office / accreditation area!
Have you taken a stand on organ donation and would like to be a part of our campaign? Send us a tweet or email with a picture of you with a sign saying “I have taken a stand” or “Jag har tagit ställning”! You can also add your photo to our Flickr account for World Transplant Games>>
On Monday, we celebrated Paul´s birthday with Awoque and also had an office farewell party. We will move offices after the summer closer to Göteborg downtown. If you would like to have us closer to you, get in touch.
Later on in the afternoon, Maria and I planned for all the activities during World Transplant Games with the rest of the crew.
Tomorrow, Paul and Thina travel to New York. Follow them on twitter @beingpaulw and @beyond-sizes. They will also broadcast live and blog. More info here on the web. I wish them a happy journey!
Tomorrow, you can also follow Maria and me downtown Göteborg welcoming an athlete who has biked all the way from Switzerland. Stay tuned on our Twitter/Bambuser @awoque and at #wtg2011
On June 18, Göteborg will add more than a thousands winners to its guest list. All of them will join us at the World Transplant Games 2011. Everyone on the starting line, has a second chance to life. We took a stand for organ donation, for life many months ago, have you?
We continue our efforts to create lots of online attention through various social media channels – blog, Facebook and Twitter.
Follow the people during the games there!
Swedish Channel 4 talked about organ donation and the games on the morning show today:
The 19th of May is the world premiere of the official song for World Transplant Games 2011. The song Captain of the Ship is written and performed by Magnus Rosén, former member of the metal band Hammerfall.
This year Göteborg is hosting the event World Transplant Games, an international sport event for organ transplants, that will take place the 17 to 24 June 2011 with over 1000 athletes from 54 countries. Magnus Rosén and the opera singer Carolina Sandgren will perform the official song during the opening ceremony at Lisebergshallen in Göteborg June 18.
- This is the first time that I have created both the music and the lyrics which is really great”, says Magnus Rosén.
World Transplant Games is a contest where all participants are winners, after a long battle against life-threatening illnesses. The athletes have all been saved by different transplants. Without donors, none of these transplants would have been possible.
World Transplant Games 2011 royal patron is Prince Daniel, himself is a kidney recipient and will visit on June 18th.
We run the online press office and the blog team during the games. This project is also a part of Awoque’s own social good activities in social media. If you want to know more, please contact Maria Gustafsson, maria.gustafsson@awoque.com.
Awoque AB is a new kind of social media agency. We believe in “Social Media for Social Good” and that organisations can and should interact with social networks to provide sustainable, profitable and loyal connections, whilst contributing to a social cause.