
During the weekend of Vinterminglet, Paul and I went for a final walk around Stockholm before returning to Göteborg. On our way back to the hotel, we found Blueberry Lifestyle store and café. If one of us checked in with Gowalla or Foursquare, we received a 5 % discount. Of course, we did. I wonder how many future fans found their way to the store thanks to this social media marketing tool that uses geographical dots to enable fans spread the interesting places around the globe?
Because, as soon as I stepped in, I became a fan. I got hungry for pretty much everything on the menu and wanted to stay. Unfortunately, we had to take a to-go-bag with cranberry bars, blueberry shakes…, but I promise I will be back next time I am in town : ). Or maybe the store will grow to a space closer to me? What do you think?
PS – Will we see you at Webcoast March 18-20 at Lindholmen in Göteborg?



