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I want my life to be about doing good and making this world a better place. Jonas Almeling and I decided to start a non-profit and a fundraiser to do all that – Why5 for Life. Our first mission will be working with the Swedish organization MOD.

Today, my local newspaper in Kungsbacka wrote about my ongoing work. Thank you! Follow our journey and join us in a great cause.

Tomorrow I leave for the States on a journey to be inspired, receive an award for my work and charge positive energy. To all of you out there who supports and beliefs in Awoque, our values and share our High5:s, the Gutenberg Award is for you.

“The Gutenberg Award recognizes individuals for distinguished professional achievement. We are so pleased to honor Victoria Ahlen for her excellent work as a leader in the use of social media for not only effective dissemination of news and marketing information, but also for her commitment to its use for the greater good. She emulates what we want our students to accomplish as professionals in mass media”, says Dr Cheryl Bacon at Department of Journalism and Mass Communication at ACU.

Awoque socialized the World Transplant Games in Göteborg in the summer of 2011 and increased awareness for organ donation. Our team at the time – Maria Gustafsson, Björn Kåberger, Paul Williams, Martin Lindeskog, Kristina Svensson and other fantastic co-workers. I will blog more about you in the days to come.

Follow my journey in a videoblog. High5 to you.

I had a dream when I was 7 yrs old to change the world to a better place. My dream grew stronger for every day. Today I live my dream every day with Awoque – social media for social good – and inspire others to chase theirs. A great job, do not you think? Last week, I hade the privilege to give a lecture on Storytelling at Xelera, I told them my story, my why, that inspired my whole life, my carrier, the company I own.

photo by Henrik Johansson - Victoria Ahlén lecturing on Storytelling

Thanks to Henrik Ladström for the recording.
Part 1 on Bambuser:

photo by Henrik Johansson - Henrik Ladström recording

Part 2 on Bambuser :

Xeleras blog post (in Swedish) from the Storytelling lecture >>

I saw all the new technology in the trade show today at SXSW but this panel beats all that. Here are some great examples of innovations around Africa that will inspire you to just do it. Sharing your ideas in a open innovation manner rather than capitalizing to make this world better.

Hans de Zwart summarized the session well in his blog post from #sxmakeafrica.

Here is the broadcast:

Steve Daniels:

Juliana Rotich:

Awoque’s client references provide genuine opinions on our company’s character, work habits, abilities, communication skills, commitment and that we have delivered a great result.

This information is often difficult to garnish from a company’s website or blog, but is just as important to get across. When a prospective client is considering your business, they often seek out and refer to your present client list. Some companies go as far as contacting your clients, but for most it is enough to see other endorsements.

In truth, your best customers are often the best spokespeople, and the best salespeople a company can have. Meet a few of our fans:

• Olivier Coustere, president of World Transplant Games Federation says:
  “We were extremely impressed with the social media communication initiatives introduced at the games-the web/online communication was imaginative, exciting and effective…The best ever for our Games.”
• Claes-Åke Gimmersta, CEO Auto 7H“The nature of our industry is social, we interact with customers every day. Through Awoque, we now have the experience and capabilities to harness the power of social media. We can use it to connect and engage with future customers through-out the sales cycle.”

Today we celebrate our 1st anniversary as a company. Hipp Hipp Hurraa!! We took our team members to Avalon for a social lunch and recollect some of the #High5 moments from this past year. Back at the office, we shared the traditional bottle of bubbly and treated ourselves with ice cream.

Here are a few of our highlight social media moments from the past year:
1) Our Saturday during Webcoast meeting all our peers within social media from all around Sweden.

2) Being one of the key actors in trending #mellanhandel to third place on Twitter during the event organized by Star Republic and Logica.

3) Our last day with the World Transplant Games at Slottskogsvallen and Trädgårdföreningen meeting fantastic, caring people from all over the world and together with them adding attention to the importance of taking a stand for organ donation.

And to all of our clients and people in our network we want to say “Thank You” for being a part of our journey! And to our wonderful staff members – you guys rock!
See you soon and let us create lots more #High5 in the months to come.

This is a fun, busy social media week

On Monday, we celebrated Paul´s birthday with Awoque and also had an office farewell party. We will move offices after the summer closer to Göteborg downtown. If you would like to have us closer to you, get in touch.
Later on in the afternoon, Maria and I planned for all the activities during World Transplant Games with the rest of the crew.

Tomorrow, Paul and Thina travel to New York. Follow them on twitter @beingpaulw and @beyond-sizes. They will also broadcast live and blog. More info here on the web. I wish them a happy journey!

Tomorrow, you can also follow Maria and me downtown Göteborg welcoming an athlete who has biked all the way from Switzerland. Stay tuned on our Twitter/Bambuser @awoque and at #wtg2011

On June 18, Göteborg will add more than a thousands winners to its guest list. All of them will join us at the World Transplant Games 2011. Everyone on the starting line, has a second chance to life. We took a stand for organ donation, for life many months ago, have you?

We continue our efforts to create lots of online attention through various social media channels – blog, Facebook and Twitter.
Follow the people during the games there!

Swedish Channel 4 talked about organ donation and the games on the morning show today:

Foto: Sina Farhat

The 19^th of May is the world premiere of the official song for World Transplant Games 2011. The song Captain of the Ship is written and performed by Magnus Rosén, former member of the metal band Hammerfall.

This year Göteborg is hosting the event World Transplant Games, an international sport event for organ transplants, that will take place the 17 to 24 June 2011 with over 1000 athletes from 54 countries. Magnus Rosén and the opera singer Carolina Sandgren will perform the official song during the opening ceremony at Lisebergshallen in Göteborg June 18.

- This is the first time that I have created both the music and the lyrics which is really great”, says Magnus Rosén.

World Transplant Games is a contest where all participants are winners, after a long battle against life-threatening illnesses. The athletes have all been saved by different transplants. Without donors, none of these transplants would have been possible.
World Transplant Games 2011 royal patron is Prince Daniel, himself is a kidney recipient and will visit on June 18th.

We run the online press office and the blog team during the games. This project is also a part of Awoque’s own social good activities in social media. If you want to know more, please contact Maria Gustafsson, maria.gustafsson@awoque.com.