Tag:

Awoque believes that passion and courage is at the heart of all successful social media initiatives. We like to look at the bigger picture, helping organizations to develop and transform their business through sustainable social networking. This is what a common process looks like:
- a couple of meetings with the management to get to know the company, values and goals. We look for the story to tell
- a workshop with as many of the staff as possible
- Awoque scans the online market to get a current view on the brand, its fans and the work field
- our client gets an report and a suggestion on a starting strategy and suggestions of activities

After many successful business cases, we encourage our clients to spend sufficient time on understanding and educating themselves about the various aspects of social media. It is an earned media.  It takes a personal engagement from as many of the staff as possible to increase the chances of becoming a social organization and reaching set business goals.

A great book to read is the “The Thank You Economy” by Gary Vaynerchuk.

Paul Williams Awoque.jpgToday, we finalized the paper work for our company’s first year. Paul and I went to meet with KPMG to get the stack of papers signed and sent to the right authorities. We also added new members to our board. Soon we will tell you more.

To all of our fans out there, I want to say – THANK YOU. Without you there would be no year two, three…!

I had a tweet question on why we chose to call us Awoque. This is the short story:

Awoque = Ahlén + Williams evoke you (que). We know why and who you should talk to create the ripple effect online/in social media to build your brand, your fan base etc.
(We also needed a company name with the top domain names free ;) ! )

About awoque

Awoque AB is a new kind of social media agency. We believe in “Social Media for Social Good” and that organisations can and should interact with social networks to provide sustainable, profitable and loyal connections, whilst contributing to a social cause.

Read more about awoque ›

Popular tags

Blog categories